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Strategic planning for sustainable growth using invoice financing

16 Aug

,

2024

Sustainable growth is the holy grail for businesses.

But sustainable growth isn’t something that happens organically. It requires proactive measures to grow revenues, expand market share, and increase profitability without overextending resources or compromising operational stability. In this blog, we take a deep dive into how invoice financing can slot into your strategic plans and help to achieve true sustainable growth. 

Key components of strategic planning

Strategic planning is the process by which businesses define their direction and make decisions on resource allocation.

Typical components of strategic planning include:

Setting long-term goals

Establishing clear, achievable long-term objectives provides the direction and purpose to drive sustainable growth.

Identifying growth opportunities

Whether entering new markets, developing new products, or expanding existing services, thorough market research and analysis reveal the best opportunities.

Developing actionable plans

Creating detailed, actionable plans, and setting timelines to bolster growth initiatives, is essential for turning strategic goals into reality.

The need for a financial strategy

A robust financial strategy ensures that you have the resources you need to invest in growth opportunities and manage operational expenses without compromising your financial stability. By converting unpaid invoices into immediate cash, invoice financing helps you maintain the cash flow you need to pursue growth opportunities, sustainably.

So how can invoice financing be leveraged as a part of your strategic planning to achieve sustainable growth, manage cash flow effectively, and support your long-term business objectives?

Challenges in funding growth initiatives

Despite your best-laid plans, there are a number of challenges that can get in the way of your business’s growth:

Limited cash flow

Maintaining a steady cash flow is critical for funding daily operations and growth initiatives. However, many businesses struggle with cash flow shortages due to delayed customer payments, stalling essential activities and inhibiting expansion efforts.

High operational costs

As businesses grow, operational costs, such as payroll, inventory, marketing, and infrastructure investments increase, making it hard to allocate funds for growth. 

Difficulty securing traditional finance

Obtaining traditional loans from banks and financial institutions can be lengthy and overly complicated. Strict lending criteria, collateral requirements, and extensive documentation make it difficult to get funding when you need it.

Impact of financial constraints on growth

Financial constraints have a significant impact on your business’s ability to pursue growth opportunities. When these constraints tighten, the result can be:

An inability to invest in new projects

Without sufficient cash flow or access to financing, investing in new projects or initiatives becomes even more difficult - leading to missed opportunities for innovation and market expansion.

Stalled expansion

Whether it’s inventory, infrastructure, workforce or technology - if you want to scale your operations you’re going to need to invest. Financial constraints impede these investments, preventing the growth of operational efficiency.

Barriers to entering new markets 

Entering new markets involves significant upfront costs. From market research and regulatory compliance to marketing efforts, financial limitations restrict your ability to explore and penetrate new markets.

Introducing alternative financing solutions

Traditional funding can't match the pace, complexity or potential of modern businesses. That’s why alternative financing options are on the rise. Invoice financing in particular has proved popular with small to medium sized businesses as it lets you access funds from unpaid invoices and puts it to work right away.

Invoice financing and its role in strategic planning

Invoice financing enables businesses to quickly unlock the cash tied up in their unpaid invoices by selling them to a finance provider, like Stenn, at a discount. It puts your cash flow into freeflow, unlocking your future revenue, and putting it to work for your business. 

The invoice financing process

Costs Involved

The primary cost associated with invoice financing is the fee charged by the finance provider, which is usually a small percentage of the invoice value. 

This fee covers the risk and service provided by the financier and can vary based on factors such as the customer’s creditworthiness, the size of the invoice, and the terms of the financing agreement.

Timeline for receiving funds

A key advantage of invoice financing is the speed at which funds can be accessed. Businesses that work with us here at Stenn often receive the advanced funds within as little as 48 hours of selling their invoices, boosting your cash flow and funding urgent business needs.

The benefits of invoice financing

Unlike traditional options, invoice financing is fast, flexible and accessible. But the benefits don’t stop there:

  • No long-term debt: unlike traditional loans, invoice financing does not add long-term debt to the business’s balance sheet. The financing is directly tied to the value of the invoices.
  • Adjustable financing: you can choose which invoices to finance and how frequently, providing flexibility to meet varying cash flow needs.
  • Fewer requirements: invoice financing generally has fewer requirements and less stringent criteria compared to traditional loans, with no extensive collateral or high credit score thresholds required.
  • Quick approval: the approval process for invoice financing is typically faster and simpler, allowing funds to be accessed without lengthy application procedures.
  • Inventory management: with a steady cash flow businesses can convert unpaid invoices into immediate cash to avoid inventory bottlenecks. 
  • Enhanced supplier relationships: access to immediate funds through invoice financing means you can pay your suppliers quicker, demonstrate stability, and ultimately negotiate better terms. 
  • Agile expansion: because it scales alongside your business, invoice financing can fund strategic growth initiatives without the delays associated with traditional financing methods. 

Integrating invoice financing into your strategic plan

Integrating invoice financing into your strategic plan involves several practical steps to ensure it aligns with your business goals and financial needs. In most cases, the following steps will lead you to the most suitable arrangement:

  • Assess your cash flow needs: evaluate your current cash flow situation to determine your need for working capital. Identify periods of cash flow shortages and the specific reasons behind them.
  • Identify suitable invoices: select invoices that are eligible for financing. Typically, these should be invoices issued to reliable customers with good payment histories. 
  • Research and select financing options: understand the different types of invoice financing, such as invoice discounting, and decide which option best suits your business model and financial needs. 
  • Prepare the necessary documentation: gather the documents you need. Access to up-to-date records will streamline the application process.
  • Choose the right financing partner: look for reputable invoice financing providers like Stenn. Evaluate their terms, fees, and industry reputation.
  • Implement and monitor: once you’ve chosen an invoice financing partner, monitor the subsequent impact on your cash flow and operations and regularly review the terms and performance to ensure it continues to meet your needs.

How to choose the right invoice financing partner for your business

Finding the right invoice financing provider for your business is key. So what should you look for in a potential partner? 

Reputation

Look for a provider with a strong reputation in the industry by reading reviews, asking for references, and checking their track record with other businesses similar to yours.

Terms and conditions

Carefully review the terms and conditions of the financing agreement. Pay attention to advance rates, fees, payment terms, and any additional costs. 

Fees

Compare the fees charged by different providers. While lower fees are preferable, consider the overall value provided, including the quality of service and support. 

Customer support

Prompt and reliable support is essential for addressing any issues or questions that may arise during the financing process.

Plan for sustainable growth with Stenn

We all know that planning is crucial. Setting goals and identifying fresh opportunities is vital if you want to build sustainable growth. But no matter how well you plan ahead, sometimes cash flow can get in the way of your ambitions. With invoice financing you can ensure that unpaid invoices never get in the way of an opportunity again, so you can focus on sustainably growing your business.
If you’re considering invoice financing as an option for your growth initiatives, visit our invoice finance: everything you need to know for more information and next steps. Our expert team is ready to assist you in unlocking the cash tied up in your invoices and supporting your journey towards sustainable growth.

If you want to get your application process started then your can apply below.

Apply here.
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About Stenn

Since 2016, Stenn has powered over $20 billion in financed assets, supported by trusted partners, including Citi Bank, HSBC, and Natixis. Our team of experts specializes in generating agile, tailored financing solutions that help you do business on your terms.

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